They say there ‘is no fear except fear itself’. People may have a fear of the unknown to begin with and likely are skeptical if not suspicious when they are in unfamiliar territory. In the case of a home business start-up, there are lots of areas that could become ‘deal breakers’. That is why it is doubly more important than ever that you are perceived as being honest and reliable to your prospects and customers.
It is a good idea if you focus on the areas where it may seem small or inconsequential but it actually is not, as far as building trust. You should always keep your word even if it doesn’t seem important; for example understand that there is a difference between 9:00am and 9:30am. If you set up an appointment online or otherwise, you need to be there on time. Stuff happens? Then just be sure to call BEFORE you are late to say that you h