Tag Archives: email marketing

Your Home Business: Starting Out on the Right Track

There is so much to learn when you first start trying to build a home business. It is of course natural to make mistakes since we are only human but then some mistakes are worse than others because they can permanently damage our reputation.

ethics

Some examples of the more serious issues are:

‘Ethical’ eMail Marketing is permission-based. That means that we never send anything to anyone who has not first requested information (“opted” in), and we have the documentation to protect ourselves from complaints. “Opt-in” means that they have willingly submitted their email address to you, which is giving you permission.

This documentation can include the person’s IP address, email address, date and time that the person opted-in. The person may ‘forget’ they requested the information and start marking your messages as spam. If t

Internet Marketing – Safety in Numbers

Maybe because the competition is great on the Internet, or maybe just because that is the way it has always been, marketing is something that needs to be done aggressively and consistently over time to build and sustain momentum. Marketers can never rest on their laurels because they will quickly fall behind and go to the bottom of the heap.

email-marketing

That is one reason that there are many failures in Internet marketing, because people believe they can do something once or twice and that they are going to get results. When they don’t they quit trying because they think it is pointless. There is actually a laundry list of reasons why people don’t try hard enough and most are avoidable.

The reason that you need to keep your volume turned way up when it comes to marketing is the fact it is a bit like ‘finding a needle in a haystack’. The maj