Some might say that the ‘idea’ for the business would be the most important thing. They may include not only an idea for a product or service but also the entire concept – the look and feel (environment) etc. The way you present everything – your website, your advertising and marketing design is important in attracting people. Your customer service attitude is what will keep them.
Certainly it would be important to know if there is a market for what you intend to promote. There is so much logic to the theory that we should not choose the product or service and try to find somebody that wants it, but to find out what the market wants and then give it to them. Think about that for a minute. It is a whole different ballgame when they come to you versus you chasing them down and trying to convince them.
Equally as important is how badly you want to have a business – your motivation. It probably should be more than ‘need money’. Ideally you would love doi